Design Installation Civic Center Plaza: Visual Strategies for Public Space (Working Title)
Design Installation Civic Center Plaza: Visual Strategies for Public Space (Working Title)
Discover the future of San Diego’s Civic Center Plaza in this guided presentation and walking tour led by designer Máximo Escobedo. Learn how experience design, public art, and placemaking strategies are transforming this key downtown space into a vibrant, welcoming destination for the entire community. The session begins with a visual presentation of concept boards, renderings, and design frameworks, followed by a tour of key sites to see completed and in-progress activations. This is a rare opportunity to experience a civic transformation firsthand and hear how design thinking is shaping the next chapter for San Diego’s central public space.
About the Host
Maximo Escobedo (Partners TBD) possibly AIGA, City of San Diego & DSDP
Máximo Escobedo is a San Diego–Tijuana–based designer, educator, and creative director with over three decades of experience across civic, cultural, and educational projects. As the lead designer for World Design Capital San Diego Tijuana 2024, he developed the award-winning binational brand identity and has collaborated with institutions including the City of San Diego, UC San Diego, and the AIGA San Diego–Tijuana chapter, where he serves as Vice President for Cross-Border Relations. His work blends visual storytelling, placemaking, and cultural insight, with a focus on projects that strengthen community connection and reflect the shared identity of our border region.
